Well after a year and half of working on a project for CPA Canada, I’m back.
“Back,” you ask? “I never knew you were gone.”
Awe, so sweet (maybe one or two of you noticed). It’s hard to believe that I haven’t developed an e-learning course in nearly 20 months, unless you count developing a professional certification program. In which case, I never stopped. But unless you are an aspiring CPA in Canada, you will never get to see those materials in the public forum. But what a project!
If you are in university or high school and thinking about a career path in business, I highly recommend becoming a professional accountant. I get excited about the profession’s vision about being the “…pre-eminent financial designation…” and the program was developed with this vision in mind.
So needless to say, I have had lots of ideas building up on the proverbial backburner for my CFO program. The first project I’ve taken on stemmed from a conference presentation I did last year. I’ve now converted this presentation into a course on what a CFO should consider during their first 100 days on the job.
This course covers a lot of leadership and human resource related issues as these are typically the first matters to consider. Feel free to take a look and tell me what you think.
I’ve also had a number of professionals asking about whether they can get credit for taking courses on the Financelearningacademy.com website. This has long been my dream and I even built a website to be able to do it. The problem is, its one thing to develop courses and quite another to sell them. I prefer the development side of things and while making some return would be nice, I don’t want to distract myself from building the library right now.
So my latest thinking is to partner up with someone who can do all that for me. I’ve experimented with various online sites like Udemy, with nominal success. I think its very important to give learners recognition for their professional development as I know this is a requirement of various financial professions. And for CPA’s in the U.S., being one myself, I know that CPE is very important in that regard, but this is a regulated industry with more BS that I don’t want to deal with.
So for the time being, I’ve agreed to partner with Proformative.com to exclusively distribute the official versions of all the courses I develop from now on.
“Who is Proformative.com?” you ask.
Wonderful question and I’m happy to point you in their direction as they provide a variety of free and paid resources to senior financial professionals. Check out their website and engage in the conversation. I’ve listened in on their webinars, been to their conferences, and used some of the resources they have available - all good stuff. So for the next little while, I’m going to see what they can do.
However, in the meantime, I really do want to continue making content freely available to the world. I get the most interesting comments and emails from people in places I’ve never even heard of. So of course, I’m conflicted between providing content for free and content for fee. I’ve decided to continue offering and developing free content through my website, however, there are three key differences:
1. I cannot issue certificates of completion. Frankly, I don’t want to deal with the regulatory BS and I don’t want the responsibility of handling your personal information.
2. I’m going to slap on advertising all over my website and my content. It may be annoying to some, and I offer my sincere apologies. It’s the “cost” of accessing free content, if that logic makes sense.
3. I’m not going to market my website. It will continue to be a little gem hidden in the bramble of the world wide web. I typically refer people to my website as a business development tool. I really prefer doing live learning and presentations, so I view the website as a marketing tool to getting those sorts of presentation engagements. There is so much more I divulge in a live setting that I can’t do in a e-learning setting.
However, I reserve the right to change at a later date when I decide to try something else.
Thanks to all the viewers and subscribers. YouTube views are now 400,000 and subscribers are over 3,000. It’s becoming quite the social and capital experiment. More social, than capital to date, but who knows. If and when I figure out the capital side, You’ll be the second know.